DESCRIPTION:
In the middle of brand evolution, Novotx—a modern software for governments and local utilities—has updated to a newer dynamic logo and brand identity. This transformation calls for a comprehensive update across all assets, spotlighting a meticulously crafted brand positioning deck. This new deck is not just a tool, but a storytelling gateway, designed to connect with customers and partners alike, inviting them into the innovative world of Novotx.

CREDITS:
CREATIVE DIRECTOR Jordan Gough
OTHER Novotx