—Design, Art Direction & Creative Development
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—Work Archives

You know those projects that you love, but only for a second? Or maybe you only really like a small part of a certain project. Well, here are some of those projects that deserve to get at least some attention, but not worth all of the attention.

Lift Heavy. Think Less.

 
 

DESCRIPTION:
A simple barbell weight cheat sheet—designed to remove friction and keep focus on the lift. Created and inspired by the culture of my home gym and the use of that unique, bold Rogue Fitness logo, it reflects an appreciation for gear built to be used. Driven by a practical need for quick, visual plate reference, this project translates functional training tools into a clean, branded-feel design.

Disclaimer: Not affiliated with or endorsed by Rogue Fitness; independently created for personal use with Rogue Echo V2 bumper plates and shared as a design exercise.


CATEGORIES:
Personal, Rogue Fitness, Fitness, Creative Direction, Free Resource


 
Jordan Gough